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Custom solutions to unique challenges

Sometimes it’s easy to point to a specific marketing area to solve a business challenge. But sometimes the problem is so weird or the challenge so unique that custom marketing solutions are needed. The answer may be found within a single online marketing area, but it can happen that a complex solution is needed from multiple interconnected areas.

We’ve solved many unique marketing challenges for our clients that our competitors couldn’t.

Let's get to work together!Learn more about custom solutions

What can be typical unique challanges in…

SEO

The website had been migrated, but then organic traffic nosedived
The website was renewed, migration was done well, but traffic dropped
Sudden drop of rankings
Website’s pages don’t appear in Google due to a full robots.txt exclusion or a noindex tag left behind
New CMS makes it more difficult to Google to retrieve information from the text

PPC

Optimizing for macro and micro conversions without weighting -> more micro conversions, less leads
Using broad match with CPC-based bidding strategy -> massively irrelevant results
Use of PMAX campaign text customisation without URL exclusion -> traffic goes to less relevant landings
Enabling automatic features that are not yet ready (e.g. auto-apply recommendation) -> negative results

CRO

Huge churn during one specific step in the buying journey
One tiny missing information that can make or break a purchase
High number of cart abandonments

UX Webdesign

The user flowchart is somewhere incorrect (and we don’t see it in the data)
An important element is difficult to find or too small
Ambiguous functionality of some elements
Changes based on incorrectly phrased questions
Letting users buy only with registration/login

Content creation

Too much fluff
Passages not showing up as featured snippets in Google
Content don’t match search intent
Not thinking in mobile (yep, happens more frequently than you’d think!)

Newsletter marketing

Too small elements and font size
Too big elements and font size
Not willing to A/B test
Not thinking in mobile (yep, happens more frequently than you’d think!)

Brand management

Communicating ‘A’, doing ‘B’
Brand identity doesn’t match its physical appearance
Targeting EVERYONE.

Accessibility Management

Essentially the fact that almost nobody is doing anything about accessibility.

How can it be solved?

Analysis, analysis, analysis

First, we must carry out an online marketing “investigation”. In such projects we are extremely careful not to start it biased, and take wrong direction.

We discuss the concrete challenge in a very detailed manner, then collect data and look for symptoms. Before starting the analyses, we construct the so-called analysis framework.

Sometimes collecting data poses itself a challenge. In some cases the typical data sources like Google Analytics or Search Console can’t help, so we must come up with smart ways to measure the problem.

Hypothesis creation, recommendations

Based on the data and preliminary discussins we create hypotheses and ways to test them in order to find the root cause of the problem.

These are essentially actionable recommendations (e.g. technical optimizations, changes in content) that you can execute right away.

Implementation, testing, monitoring

After implementing the recommendations we closely monitor results, check whether our hypotheses are accepted or rejected, and then fine-tune if needed.

If a recommendation is too complex or difficult to implement, we will help find a solution that will satisfy all stakeholders.

In case we can’t accept any of our hypotheses, we return to the drawing board and create new ones.

If what we offer resonates with you, then let’s connect and discuss your current business challenges. Together, we’ll craft the perfect solution and embark on a partnership focused on driving your success – in a cool company!

Let's get in touch!

How do we work? - Our process & Case Studies

Step #1

We discuss your current business challenges and find the most suitable services tailored to your needs.

Step #2

We start our partnership with a so-called roadmap based on preliminary analyses. The roadmap is the backbone of the project.

Step #3

We dive into the tasks more deeply with more analysis. Then bring you actionable recommendations and help in the implementation.

Step #4

We monitor the changes, keep testing, optimizing, fine-tuning, and then report on the results.

Curious about how we work and how well we did so far? Read our SEO and PPC

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What do our clients say about us?

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Digital Tailors provided us with a remarkable experience – punctual, precise, and incredibly supportive. Their team of experts demonstrated a profound understanding of our needs, offering a wealth of up-to-date professional knowledge and a background that truly sets them apart. Working with Digital Tailors is not just a partnership; it’s an exhilarating journey with skilled professionals by our side.
Zsófia BollókHMT Petrol Z&Z 23 Solutions Kft.

“

Working with Digital Tailors has been a seamless and rewarding experience. Their consistent progress and clear communication throughout the process showcased their professionalism. As beginners, their team expertly guided us, helping to decipher complex issues and delivering top-notch materials tailored to our needs. Trust Digital Tailors for a supportive and professional partnership.
Gergő FehérCamelot Restorations Kft.

“

During our cooperation, we received comprehensible, transparent and very thorough material. Anikó's helpfulness and supportive attitude are exemplary: she answered all our questions patiently and thoroughly. Based on Anikó's excellent work, we wholeheartedly recommend the agency to others. Based on the Digital Tailors social analysis for Sandboxx.
PetPartners Kft.

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An absolute delight! Digital Tailors brings an enthusiastic professionalism that turns any collaboration into a genuine experience.
Based on the Digital Tailors social analysis for Növényidő.
Anita JuhászNövényidő